Recently our team started to talk about „interactivity“. We found that term to be very important in all our projects and to be – to some extend – the glue wich puts all our projects together.

A first and very basic question was wether interactivity is a feature or a process. Our colleague Abdo who has the deepest insight into the state of affairs suggested a salomonic answer with his definition of

„interactivity as  a characteristic of a communication process and all its elements“

In a second step we actually work on the question which elements have to be taken into account when talking about interactive digitally mediated communication processes and which dimensions can be used to determine the degree of interactivity of these constituents.

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